Oct 26 2009
How do I increase the value of my inventory to get higher eCPMs?
The phrase “location, location, location” is commonly used when considering real estate value. It also applies to ad placement on websites.
Jul 28 2009
Maximize CPM
One factor outweighs all others in achieving the best CPMs possible: quality high-value traffic.
In the current economic climate, the days of burning through end-of-quarter budgets from lofty advertisers are unrealistic.
