Start a Business Building Websites
Work for no one else but yourself

Don’t Get Promotional in Your Title or Article Body – Putting your name, product’s name, or website name/URL in either of these fields makes the article promotional. Instead, use these areas to provide quality content that draws your readers in. If the reader finds value in your article, chances are better they’ll consider visiting the [...]

1. Your article title should never be a sales pitch for your  website, your product, your company or even you. Your   expertise in the delivery of information on your topic   will “sell” you to the reader. Save the sales pitch for your Resource Box. 2. The Article Body is where you GIVE; The [...]

1. Consider expanding your article title by forty percent  (40%). Evidence suggests that longer article titles  produce more views per article vs. short article titles. 2. Longer article titles can also increase your reprint rate  and value. The narrower the focus, the more  specialized the reprint website and the more qualified  the visitor/reader. This results [...]

OR should I narrow my topic further? 1. Your article title should be specific, to the point, and  completely deliverable. If you are struggling with delivering all the information promised in your article  title, consider splitting your topic into 2-3 separate articles. 2. Acid Test your article title: Will your readers feel  satisfied and have [...]

E.g. “Why?,” “How?,” “Who?,” “Where?,” “When?,” etc. 1. After reading your article title, a question should   appear in the reader’s mind.  Your article body is   where you deliver the answer to that question. 2. This is a powerful concept because you have just  engaged the mind of your reader, moving them from a  [...]

Your article title is more than just an accurate description about what the reader will find in your article body; it’s a promise you make to build a trust relationship with your readership. Ask yourself: “What does my article title promise to give to my reader?” 1. Your article title should promise to deliver your [...]

Here are the top 5 factors ezine publishers look for when deciding which articles to publish: 1. Does the article have zero self-serving links in the article body? Loading up the body of your article with affiliate links or other obvious self-serving links is a liability and will keep your article from ever seeing top [...]