May 27 2009

Guide To Writing Keyword-Rich Article Titles

Example 1: “Car Audio” * This article title is too short to get any hooks and the reader has to guess what your angle to the topic will be about. Example 2: “Car Audio and Electronics” * This is better, yet it does not explain why someone should read the article. Example 3: “Car Audio [...]

May 3 2009

Does my article title use clear and concise wording?

1. Consider expanding your article title by forty percent  (40%). Evidence suggests that longer article titles  produce more views per article vs. short article titles. 2. Longer article titles can also increase your reprint rate  and value. The narrower the focus, the more  specialized the reprint website and the more qualified  the visitor/reader. This results [...]

Apr 28 2009

Can I deliver on my article title?

OR should I narrow my topic further? 1. Your article title should be specific, to the point, and  completely deliverable. If you are struggling with delivering all the information promised in your article  title, consider splitting your topic into 2-3 separate articles. 2. Acid Test your article title: Will your readers feel  satisfied and have [...]

Apr 20 2009

Does my article title entice the reader to ask a question?

E.g. “Why?,” “How?,” “Who?,” “Where?,” “When?,” etc. 1. After reading your article title, a question should   appear in the reader’s mind.  Your article body is   where you deliver the answer to that question. 2. This is a powerful concept because you have just  engaged the mind of your reader, moving them from a  [...]

Apr 14 2009

Article Title Training

Your article title is more than just an accurate description about what the reader will find in your article body; it’s a promise you make to build a trust relationship with your readership. Ask yourself: “What does my article title promise to give to my reader?” 1. Your article title should promise to deliver your [...]

Apr 5 2009

Types of Article Sets

Writing articles is fun, but it can be even more rewarding when you learn how to produce more in less time. Article Sets Defined: A “set of articles” is anytime you produce 2 or more articles at a time. Types of Article Sets: 1. Article sets by topic or sub-topic. Example: If you were writing [...]

Mar 31 2009

Introduction to Article Writing and Marketing

Here are the top 5 factors ezine publishers look for when deciding which articles to publish: 1. Does the article have zero self-serving links in the article body? Loading up the body of your article with affiliate links or other obvious self-serving links is a liability and will keep your article from ever seeing top [...]

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